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Category: marketing

The NLP Marketing Experiment: Is Your Subconscious Mind a Sponge?

Tuesday, February 17th, 2015 : Read 1,235 Times

Are you an “aware” person?

Most people think they’re pretty aware and observant, but the fact is, our conscious awareness is tiny compared to the subconscious mind.

I’ll give you an example…

Take a moment to look around your environment. As you do, I want you to notice everything brown in your environment. Just take inventory of everything brown in your environment.  Take about 30 to 60 seconds to try this.

Great. Got it? Good. Now...

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Five Ways to Make Money with NLP

Friday, January 16th, 2015 : Read 1,729 Times

As an NLP trainer, people always ask me, “How can I make money with NLP?”

I remember starting out in this field. As an owner of my own software company, I was already versed in business and marketing, so I was able to break six-figures my first year in NLP. One of the biggest ways I help struggling NLP Practitioners, NLP Master Practitioners and NLP Trainers these days is by teaching them business skills to help them thrive with their NLP skills...

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How to Close More Sales and Put More Cash In Your Pocket with NLP

Friday, January 9th, 2015 : Read 546 Times

Go to any sales training (I've been through a ton of them) and you will be inundated with the same old stuff.

The Ben Franklin close, the sharp angle close, the take-away, distraction techniques...

A lot of that stuff worked well in the 70s, 80s, and even the 90s, but today's audiences are more sophisticated, more cynical and less trusting today than ever before.

So how do we get through to people whose shields are always "up"?

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Five Successes You Would Never Know Had “Failed”

Thursday, September 4th, 2014 : Read 1,046 Times

People always want to talk about how things are an “overnight success.”

But that’s only because the public weren’t witness to the years of blood, sweat, tears and failures that led up to the ultimate public success.

History is full of “famous failures” who would never have been known if they hadn’t persisted; hadn’t taken their lumps; hadn’t repeatedly gotten back up after being knocked down over and over and over.

For instance, did you know that:

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