Posts for The Month of July 2011

A little blue pill for your marketing?

Having been a business owner and marketer for seventeen years (as of 2011), and training people to start their own businesses for over six years now, I’m often asked how to turn a business around fast to make money.

Entrepreneurs today think they’re are facing a difficult economy. “Nobody’s buying,” is a phrase I hear a lot these days.

My usually reply is, “Really? I hadn’t noticed.”

The fact is, if…

• You’re selling something of value
• and, your prospective clients have a need for it
• and, your price point is strategically positioned
• AND, you’re really speaking to your prospects

… then you’re more than likely to do well, regardless of the state of the economy.

The problem is simple. If you’re not making money today, it’s likely that…