Your sales results depend largely on your ability to build personal and emotional value for your prospects.
I have made countless purchases based purely on emotional appeal, while very few of my purchases in life have been based wholly on logic. If you think about your past purchases, you’ll probably say the same.
Neuro-Linguistic Programming (NLP) is the study of influencing the subconscious mind through every-day conversation...
Read the rest of this entry »“So you’re sitting there, looking at your screen screen, reading this article while your eyes scan across the page taking in each letter, each and every word, becoming even more curious about hypnosis with each and every breath you take.”
What you probably don’t realize is that the above sentence is hypnotic in nature.
When we talk to people, for the most part, we are trying to influence them. We’re taking a concept from our mind and trying to communicate it in words that will hopefully make the same concept in their mind...
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